March 29, 2018
FF Group is a global leading force in the fashion world operating in more than 30 countries more than 980 points of sale worldwide and almost 5,000 employees around the world.
What FF Group wanted was to learn its customers and create a loyal database, addressing different customer personas and creating long-lasting relationships.
QIVOS designed and developed FF Group’s loyalty program, “FF Group Exclusive”, a unique multi-brand loyalty program with exclusive benefits for purchases made for all the fashion brands of FF Group.
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